MIE DUONG
Graphic Designer
Blending editorial storytelling with modern advertising.
Create visually driven, emotionally engaging work across editorial, branding, and campaign design.
Blending editorial storytelling with modern advertising.
Create visually driven, emotionally engaging work across editorial, branding, and campaign design.
I’m Mie, an advertising and graphic designer with a strong focus on editorial-inspired visuals, clean typography, and strategic art direction. I create work that is concept-driven, detail-oriented, and visually refined, blending storytelling with contemporary design principles. I’m motivated by collaborative, fast-paced creative environments and continuously aim to elevate the quality and intention behind every project I work on.
My career goal is to work as an Advertising and Graphic Designer specializing in branding, editorial design, and campaign development. I aim to join a creative agency or in-house marketing team where I can grow my art direction skills and contribute concept-driven, visually impactful work. In the long term, I plan to build a refined design portfolio and pursue opportunities that lead toward becoming a senior designer or art director.
Skills:
Art Direction, Editorial Layout, Branding, Typography, Visual Storytelling, Advertising Concept Development
Software:
Adobe Photoshop, Illustrator, InDesign, Figma, Webflow
Education:
Humber College — Advertising & Graphic Design (2023–2026)
Experience:
Student design projects in branding, editorial, and advertising; freelance design assistance
Contact:
duongmie30072005@gmail.com
LinkedIn: MieDuong
Resume: MieDuong
This project reimagines a modern fashion magazine through the visual style of the 1950s–60s.
The design direction focuses on retro glamour—strong serif type, elegant portrait-style photography, carefully structured grids, and nostalgic color palettes.
The layouts blend nostalgia with contemporary editorial sensibilities, creating a timeless yet modern visual experience.
This editorial project merges classic fashion references with modern storytelling, using design techniques commonly seen in early Vogue and Harper’s Bazaar issues. The goal was to emphasize femininity, style, and vintage sophistication while integrating modern visual clarity and brand coherence. This project demonstrates my ability to merge vintage editorial aesthetics with contemporary art direction, ensuring the final compositions feel both luxurious and nostalgic, while still remaining relevant for today’s audiences.
Role: Art Director, Layout Designer
Type: Editorial Design
Tools: Adobe InDesign, Photoshop
Year: 2024
Project Type: Individual
This print advertisement was created to highlight the emotional power and iconic performance of the Porsche 911 Carrera. The design focuses on a bold and dramatic visual hierarchy, using the large “911” typography as a dominant element to emphasize the model identity. Deep red gradients and premium lighting were selected to evoke luxury, speed, and passion—qualities strongly associated with the Porsche brand.
The rear-view shot of the vehicle reinforces movement and elegance, while the clean layout directs attention to the brand headline: “Driven by Passion.” This project reflects my understanding of luxury automotive branding and my ability to create visually striking, marketing-ready print ads.
Role: Art Director, Advertising Designer
Client: Porsche Vietnam
Type: Automotive Advertising / Print Campaign
Tools: Adobe Photoshop, Adobe Illustrator
Year: 2024
Project Type: Individual
This campaign concept showcases Lay’s as a snack that transforms everyday moments into exciting experiences. The visual direction uses bright colors, dynamic chip motion, and bold typography to convey energy and fun.The three featured flavors—Masala, Honey Butter, and Wavy Tzatziki—were selected to emphasize diversity and adventure. Each flavor offers a unique cultural or sensory journey, supporting the campaign message: “One Bag, Endless Adventure.”The layout focuses on strong product visibility, playful composition, and an uplifting mood that resonates with young audiences and casual snack consumers.
Role: Art Director, Advertising Designer
Client: Lays
Type: Food & Beverage Advertising
Tools: Adobe Photoshop
Year: 2024
Project Type: Individual
This packaging design introduces a playful kombucha product for a youthful audience. The design features a custom illustrated mascot—cute, friendly, and energetic—to reflect the lively, bubbly personality of kombucha.A warm orange color palette and citrus elements highlight the Summer Orange flavour, while soft bubble motifs communicate freshness and fermentation.The typography is bold and fun, creating a memorable brand voice. This project demonstrates my ability to combine illustration, branding, and functional packaging design.
Role: Illustrator, Packaging Designer
Client: Fruit Kombucha Drinks
Type: Beverage Packaging
Tools: Adobe Illustrator
Year: 2023
